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GoldenBee's participation in sustainability of food industry


On December 21st, 2023, the 2nd Conference on the High-quality Development of Children's Food Industry & the Inaugural Meeting of the Food Quality and Safety & Social Co-governance Special Committee was held in Beijing. The conference was hosted by the China Association for Consumer Products Quality and Safety Promotion, and co-hosted by the China Academy of Inspection and Quarantine, China National Research Institute of Food & Fermentation Industries, and the Consumer Report Magazine.
During the conference, the "Food Quality and Safety & Social Participation Special Committee" of the China Association for Consumer Products Quality and Safety Promotion was announced to be established. Following elections by conference representatives, Ms. Lin Bo, Vice President of GoldenBee Consulting, was elected as the Deputy Secretary General of the special committee.
The conference is themed by "Shared Hands for the Future, Coordinated Governance for the Development", aiming to explore the mechanism of joint contribution, broad participation and shared interests of children's food quality and safety, and promote the high-quality development of the food industry. More than a hundred representatives from government leaders including the State Administration for Market Regulation, the General Administration of Customs, the Ministry of Industry and Information Technology, food industry experts, leading enterprises in the food industry, cutting-edge technology institutions, and e-commerce platforms attended this conference.


Ms. Lin Bo delivered a keynote speech titled "Embracing Sustainability for a Better Future", introducing the sustainable development trends and action features of China's food industry.
She outlined three suggestions for fostering sustainable development in the food industry. Firstly, the industry should actively develop the governing body and governance mechanism for sustainable development, exploring models that integrate sustainability into business and industry growth. The second is to establish a resource recycling industry system, accelerate the promotion of carbon peak and carbon neutrality practices, while strengthening quality control of the entire value chain to timely identify and mitigate food safety risks. Thirdly, she suggested to enhance the awareness of sustainability-related disclosure, innovate disclosure formats, and leverage diverse communication methods with better communication effects.
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