【Top 10 CSR Events in China】No.10 The Beauty of Chinese Enterprise Abroad --- Images of Chinese CSR Along the Belt and Road

 

On December 8, on the second meeting of the seventh board of directors of China International Contractors Association, the results of “The Beauty of Chinese Enterprise Abroad --- Images of Chinese CSR Along the Belt and Road” awards was revealed. Since launched in August 2016, over 1600 photos from 45 enterprises have been received. The photos reflect around 200 responsible projects in 84 regions. They show the images of responsible operation and management of Chinese enterprises overseas.
Reason for listing:
To discover the beauty of responsibility and photos shows the image of enterprises. Since "The Beauty of Chinese Enterprise Abroad --- Images of Chinese CSR Along the Belt and Road" activity was launched, the word “image” gradually becomes a new pet phrase of CSR practitioners in 2016 and a new weather vane of CSR practices. It’s an innovative approach to overseas CSR communication by using image to discover Chinese enterprises how to fulfill CSR and shape their overseas image, and further disseminate the harmonious and win-win concepts of “Belt and Road”. A large number of enterprises have been attracted to join this activity. Some excellent enterprises’ participation and practices indicates the foreseen trend is taking place. A great approach to disseminate the abroad image of Chinese enterprises and tell their story abroad is to exploit the image, language and symbol of pictures as tool.
Related events:
1. On March 24, China Road and Bridge Corporation released 2015 CSR Report on Mombasa-Nairobi SGR Project in Nairobi, capital of Kenya. This is the first overseas social responsibility report of Chinese enterprises with a project as the carrier. It aims to promote local living quality and explore the approach to win-win development for both China and Kenya.
2. On June 16, China Federation of Industrial Economics published the Chinese Enterprises CSR Route Map along “Belt and Road” for the first time to promote those enterprises better fulfill CSR and promote regional sustainable development.
3. On November 22, China Chamber of Commerce of Metals Minerals & Chemicals Importers & Exporters（CCCMC）, Department for International Development (DFID) and GIZ launched the Project “Guidelines for Social Responsibility in Outbound Mining Investments- Sustainable Mining Industry” in Beijing.