Shanghai Ocean Aquarium (SOA): Integrating Education into Recreation by Visiting SOA to Promote Quality-oriented Education of Primary and Middle School Students

Company profile
Straco Corporation Limited is a joint venture company that is registered in the Public of Singapore by Straco Holding Pte Ltd. and China Poly Group Corporation. The Group showcases high quality tourism-related projects, incorporating tourism, entertainment, education and culture to create a unique experience for visitors and audiences. SOA is the Group’s flagship project in China, the National Science Education Base of China and one of the most popular attractions in Shanghai.
Challenge  
According to relevant studies, the education for all-around development of teenagers still has some problems. One of important factors is the limitation of school educational resources. As one of National Science Education Bases, SOA needs to continuously study and explore new ways to make use of their own advantages to form unique education approaches and models to promote the quality-oriented education of teenagers.
Solution
The Group upholds the purpose of green and sustainable development, works for enriching the cultural life of the masses, and encouraging affiliated enterprises to play an active role in protecting civil rights, spreading green concept and pushing forward Children green practices. SOA continuously disseminates the ideas of environmental and aquatic organisms protection, deeply integrates their own educational resources and provides an extracurricular platform for the majority of teenagers.
Meanwhile, by working together with Shanghai primary and middle schools, Education Bureau, Environment Protection Agency and Technology Center, they  provide plural, diverse and interactive science activities to enrich teenager quality-oriented education. “My Green” series of activities developed by SOA is a stage of combining education with recreation.SOA also prompts various activities to make students love aquatic organisms, to understand the importance of aquatic organism better, and know the necessity of civilized lifestyle and environment protection. It also innovates business and education models by planning tour service of “aquarium overnight” to fresh students vision and also add their class knowledge.
Achievement
SOA is a long-term project-based environmental educational tourist attraction that educates students understanding the importance of environment protection. It has made the activity of “My Green” become one of famous local innovative environmental education brand. Through years’ efforts, SOA has entered more than 50 primary and middle schools and taught over 10,000 children and teenagers science knowledge directly, which influences children’s awareness of environment protection. During years of “My Green” activities, SOA has also cooperated with media to expand the influence of activities, especially with media based in school. Meanwhile, SOA has made full use of “Wemedia” to report the activities on official website, Weibo and Wechat, and has interacted with netizens who pay close attention to environment protection and aquatic organisms. SOA also received good feedback fron the society.
Prospect
 “My Green” brand of SOA has been built by My “GreenChildren’s day, My “Green” Christmas, and other environmental theme activities. In the future, SOA will continue the series of “My Green” activities, like carrying out marine knowledge interactive Road show and “sustainable consumption of seafood”. By making innovations on forms of education, covering more audience to accept the green idea, and enriching transmission approaches, SOA will let more citizens join in the activities and learn knowledge of environment protection to prompt the sustainable development of marine life.